About Faire
Faire is a technology wholesale platform built on the belief that the future is local. Independent retailers around the globe collectively represent a multi-hundred-billion-dollar wholesale market that has historically been fragmented and offline. At Faire, we're using the power of tech, data, and machine learning to connect this thriving community of entrepreneurs across the globe. Picture your favorite boutique in town — we help them discover the best products from around the world to sell in their stores. With the right tools and insights, we believe that we can level the playing field so businesses can grow and local communities can thrive.
We’re looking for smart, resourceful and passionate people to join us as we power the shop local movement. If you believe in community, come join ours.
About this role
Growing the apparel category is a key focus for Faire as a business. In this role, you will be responsible for supporting that endeavor by bringing on the best and most relevant brands in the apparel category onto our platform. Faire's quality, depth and breadth of Brands is its strongest value to retailers. As a Senior Account Executive, you will directly contribute to the company's and apparel's success by growing this supply and ensuring that we are ready to meet the needs of the growing apparel retailer segment.
The Apparel Team at Faire is a cross-functional team across sales, success, ops and product functions focused on making Faire the #1 destination for apparel retailers to purchase apparel products. We are looking for a self-starter who is passionate about the apparel space, ramps quickly, manages a high-volume pipeline of leads, and helps drive the overall strategy of the category. This role is for you if you love connecting with customers, communicate candidly, are a pro at prioritizing, and love the hustle and scrappiness of start-up life.
What you’ll do
Identify the right opportunities for growth
Manage a book of business with the goal of acquiring new Apparel brands, including identifying who to target and how to engage them across multiple channels
Set your own sub-targets that ladder into your overall goal and hold yourself accountable to achieving them
Independently leverage business and customer data to identify prospects that are a good fit for Faire based on category insights, seasonality, and patterns of previous success from existing customers
Support your customers by helping them understand what Faire offers and guiding them through best practices to receive orders
Independently lead a best-in-class sales cycle from activation to early success
Lead every customer interaction with a personalized set of questions to understand each customer's unique business, and shape Faire's value proposition to meet their specific problems
Partner directly with customers' sales and marketing teams to incorporate Faire's platform into their workflows and collateral — educating them on how best to drive success on Faire
Develop personalized onboarding plans based on customer needs that balance near- and long-term success for Faire and the customer
Independently decide when to move forward or pass on a prospect if the partnership is unlikely to succeed
Be an expert in the apparel category on Faire
Act as the key category manager for your vertical — identifying insights, trends, and product blockers to use in planning and thought leadership
Be solution-oriented on common objections or roadblocks to category growth. Size the opportunity, the resources needed, and act on it with product & leadership teams
Understand how competitors and industry players operate and Faire's key differentiators
Research trends and noteworthy events across the industry, your vertical, and your key accounts
Use apparel or retail industry knowledge — where you have it — to navigate customer conversations on independents, price point, working alongside sales reps, and trade shows
Collaborate with and mentor a dedicated SDR on prioritization and messaging strategy for key accounts
Represent the Faire brand acro