About the Role
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</div></div><p>Our <strong>Global Mid-Market (MM) Revenue Strategy &amp; Operations (RSO)</strong> team is seeking a <strong>Global Mid-Market Strategy &amp; Operations</strong> lead to partner closely with cross functional partners to improve the demand generation ecosystem. This role will sit at the intersection of <strong>MM Sales, RTech, Central Ops, and MarOps</strong>, with a core focus of improving the demand generation engine for mid market. &nbsp; This includes in depth analyses,&nbsp; <strong>lead flow improvements, automation, (e.g., Gong, Salesforce), seller enablement and other areas that are critical to improving conversion rates</strong>.</p>
<p>This is a highly strategic and operational, hands-on role: you will be responsible for how leads move through our systems and how we continuously improve workflows to drive pipeline and revenue.</p>
<p><strong>Location:</strong> New York City office three days a week</p>
<h3>Responsibilities</h3>
<p><strong>Strategy &amp; Continuous Improvement</strong></p>
<ul>
<li>Support the development of the <strong>global MM demand generation strategy</strong> through analysis, experimentation, and structured recommendations.</li>
<li>Propose and run <strong>test-and-learn initiatives</strong> to improve lead quality, routing, and seller productivity, with clear measurement and readouts.</li>
<li>Identify root causes and opportunities to drive up conversion rates</li>
</ul>
<p><strong>Workflow Automation &amp; Process Reliability</strong></p>
<ul>
<li>Build and scale <strong>automated workflows</strong> in partnership with Marketing Ops, Central Ops and Sales (e.g., lead scoring, routing, follow-up cadences) that reduce manual work for sellers and increase speed-to-contact.</li>
<li>Monitor daily system health, troubleshoot issues in SFDC, Gong, and related tools, and ensure <strong>high-fidelity data and process reliability</strong>.</li>
<li>Act as a <strong>first-line problem solver</strong> for MM sales managers and reps on lead-flow and tooling issues, turning repeated pain points into scalable process or automation fixes.</li>
<li>Translate qualitative feedback from the field into structured problem statements and prioritized solutions and work with cross functional teams to solve.</li>
</ul>
<p><strong>Outreach &amp; Sequence Optimization</strong></p>
<ul>
<li>Collaborate with Marketing and acquisition managers to <strong>engineer and iterate outreach sequences</strong> and playbooks that align to campaigns and MM objectives.</li>
<li>Use Gong and other tooling to track performance, A/B test approaches, and recommend optimizations that improve conversion through the funnel.</li>
</ul>
<p><strong>Tooling, Reporting &amp; Dashboard Ownership</strong></p>
<ul>
<li>Ability to create reporting and run analyses to identify leads blockers&nbsp;</li>
<li>Partner with RTech, Central Ops, and Analytics to <strong>define requirements for dashboards </strong>that give clear visibility into lead volume, quality, conversion, and SLA adherence.</li>
</ul>
<p><strong>Knowledge Sharing</strong></p>
<ul>
<li>Serve as the <strong>subject matter expert</strong> on leads flows,
Apply Now →